Enthusiasm about dmexco in Asia

Following its tremendous success last year, the dmexco Satellite series returned to Singapore on May 26, 2015. The growing interest in dmexco and its exclusive networking event was once again palpable among the participants, even in the last row. The approximately 135 guests at the event, which was held in the stylish atmosphere of Chijmes Hall, were enthusiastic about the quality of the event. They took advantage of the numerous opportunities to make first-class contacts until the late evening.

The Satellite event focused on a high-level sharing of ideas about the highlight theme “Bridging Worlds in Digital Marketing – Content Consumption Trends in a Data-driven World.” The inspiring evening was kicked off by the Elevator Speech given by Timi Siytangco, Director of Brands & Agencies SEA Outbrain. She provided a number of future-oriented content marketing strategies that were then vigorously discussed at the legendary Hot Chair event and the following panel discussions. The experts on the panel included Gulshan Verma, General Manager of SEA & India Outbrain; Mike Amour, President of APAC Starcom MediaVest Group; Virginia Sharma, Director of Marketing Talent Solutions Asia Pacific LinkedIn; and Chiradeep Gupta, Global Media Director Unilever.

The guests at dmexco included numerous top decision-makers of the Asian digiconomy, including Alex Khan (AOL Platforms SEA); Nick Waters (Dentsu Aegis Network), Kevin Tan (Eyeota), Anurag Batra (Businessworld), Kenneth Lee (The Walt Disney Company), Wendy Fang (Allianz); and Ambrish Jain (Lenovo).

Outbrain was the sponsor supporting the second dmexco Satellite event in Singapore.