Jeff Lucas is the Vice President and Global Head of Sales at Snapchat, running the entire sales division across the U.S. and international offices.
Prior to this post, Jeff served as the Head of Marketing & Partner Solutions at Viacom, where he led cross-platform ad sales and integrated marketing for MTV, Nickelodeon, VH1, Logo, Comedy Central, Spike, CMT, and TV Land. Jeff pioneered the launch of Viacom Velocity, an award-winning integrated marketing and creative content division. He also spearheaded Viacom’s data initiative – Vantage.
Before Viacom, Jeff was President of Advertising Sales, Marketing, and Cross-Platform Initiatives for the Universal Television Group/NBC Universal Cable Group. Prior to that, Jeff served as Vice President of Olympic Sales and Marketing for the NBC, where he generated record sales revenue for the 2000 Summer Sydney Games and the 2002 Salt Lake City Winter Games.