As Global Brand Director Digital & Media at Merck Consumer Health care, Beate Rosenthal runs digital and media strategies and operations across more than 10 brands and 40 countries. Before that, from 1996 to 2015, she took leadership at P&G in both global strategic as well as operational commercial management roles in Germany, Austria and Switzerland across varied FMCG categories, e.g. Fragrances, Electrical appliances, Hair care, Baby care.
Ms. Rosenthal was externally awarded, is active as public speaker and takes responsibility in diverse networks, among others a board member of Generation CEO and her Rotary Club. She lectures Innovation Management at Goethe University Frankfurt.