Maike Abel, Head of Media Communication Nestlé Deutschland is leading the German media department in context of Nestlé’s Digital Transformation. Maike Abel is working in media business for 13 years. She joined Nestlé in 2012 as European Strategic Buyer for Media. Previously, Abel held several roles e.g. as European Media Manager (Molkerei Theo Müller) and as Communication Consultant/Media Planner on agency side. Maike Abel has a graduate degree in Business Administration and Media Economics from the European University of Applied Science Fresenius, Idstein.