Daryl Lee is the Global CEO of UM, an award-winning global media agency that believes that Better Science and Better Art delivers Better Outcomes. Daryl is responsible for UM’s global strategy, direction and operations. His innovative approach to media coupled with his dynamic leadership style led to UM’s Adweek Global Media Agency of the Year and Ad Age Media Agency of the Year accolades in 2016. He also oversees global management for UM’s clients, including Coca-Cola, Hershey’s, Johnson & Johnson and Sony.
Daryl’s passion for curiosity and the power of storytelling reflects his innovative leadership style and diverse background, having held executive positions at both creative and media agencies within the Interpublic Group.
Daryl originally joined UM in 2006, spending four years as the Head of Global Strategy. During that time, he built the Communications Planning Practice across global clients including Coca-Cola, Johnson & Johnson, MasterCard, Microsoft, and Sony. Daryl’s efforts contributed to UM being named U.S. Media Agency of the Year in 2009.
Prior to his current position, Daryl was the Global Chief Integration Architect at McCann Worldgroup, and the Global Chief Strategy Officer at McCann Erickson, where he was responsible for working across all McCann offices to ensure clients received integrated brand solutions customized to their business and marketing challenges.
Daryl also worked for six years at Ogilvy, where he was Group Director of the Marketing Strategy Group and the 360 Strategy Director for the global IBM account. Daryl began his career as a consultant for McKinsey & Company in the New York office.
A champion for positive social change and diversity in the world and the workplace, Daryl earned a D.Phil in English Literature from Oxford University, which he attended as a Rhodes Scholar. He is a former board member of the Gay and Lesbian Alliance Against Defamation (GLAAD), is the Vice Chair of the Global Board of Directors of Effie Worldwide, and has served on the inaugural jury for the Creative Effectiveness Cannes Lions and as a juror on Cannes Media Lions. Most recently, Daryl was named 2016 Executive of the Year by Adweek Magazine and was honored by Advertising Age as a Media Maven for 2015.